As a content developer, I am responsible for the entire content of communication projects. In short: finding, organising, selecting and helping to unlock relevant stories, together with clients, intermediaries and end users. Because effective communication hinges on a good story with a solid message.
In the elaboration of those stories I am involved in communication strategy, media selection, budget development and monitoring, design and layout. And as copywriter responsible for the textual implementation: text for print, 3D, web, audio and video (offline and online).
Position: content developer / copywriter
Skills: unlocking stories, copywriting, historical research, target group testing
Favourite DST project: ‘Fit op de Rit’ health campaign
Worth a visit in the Netherlands: Cruquius Museum, Cruquius
Worth a visit abroad: Palau de la Música Catalana, Barcelona
Heroes: Max Dendermonde, Ernestine Hill, Antoine de Saint-Exupéry